SAFE FOR SENSITIVE EYES | SAFE FOR CONTACT LENS WEARERS | VEGAN | CRUELTY-FREE

Bigger, Bolder, Blacker. Our clean trailblazing Extreme Volume Mascara + Bold Lash Primer features a dual-ended approach designed for maximum volume, curl + all-day wear without smudging or clumping. Our built-in blue primer deposits 3 lengths of natural fibers + amplifies color to deliver the truest, richest, blackest black. Thin primer brush separates and coats every lash in blue pigment, while the extra fluffy mascara brush creates thicker-looking lashes from root to tip for a dramatic end result. Our mascara is safe for sensitive eyes and made with nourishing castor oil.

MADE WITH: Nourishing castor oil, 3 lengths of natural fibers, naturally-derived film formers, & plant-based waxes

RESULTS

• Lashes appear 90% more voluminous/thicker after one application with primer + mascara
• 92% of women agreed their lashes looked bigger and bolder
• 84% of women agreed lashes looked curled
• 89% of women agreed the blue primer amplified and maximized the look of the mascara
• 97% of women agreed the mascara was intensely black
• 78% of women saw a “false lash” effect
• 84% of women agreed the product did not smudge
• 78% of women agreed the product lasted all day
• 84% of women agreed the product did not clump
• 97% of women agreed the product was easy to remove

Go bold, babes. Comb on my blue-tinted primer to create an even base that literally amps up color. Wait 30 seconds and let my primer work its magic. Finish with a few root-to-tip coats of my fiber-infused mascara for a full-fringe effect.

Use as directed. Avoid direct contact with eyes. If contact occurs, flush thoroughly with water.

WE KEEP IT CLEAN

TINTED PRIMER: Water (Aqua/Eau), Polyhydroxystearic Acid, Copernicia Cerifera (Carnauba) Wax, Dioctyldodecyl Dimer Dilinoleate, Glyceryl Stearate SE, Polyglyceryl-6 Distearate, Polyglyceryl-10 Stearate, Stearic Acid, Propanediol, Hydrolyzed Corn Starch, Cellulose, Silica, Ricinus Comunis (Castor) Oil, Glycerin, Microcrystalline Cellulose, Aloe Barbadensis Leaf Juice Powder, Algin, Xanthan Gum, Panthenol, Citric Acid, Trisodium Ethylenediamine Disuccinate, Hydroxyacetophenone, 1,2-Hexanediol, Caprylyl Glycol, Ultramarines (CI 77007)

MASCARA: Water (Aqua/Eau), Polyhydroxystearic Acid, Copernicia Cerifera (Carnauba) Wax, Dioctyldodecyl Dimer Dilinoleate, Propanediol, Glyceryl Stearate SE, Polyglyceryl-6 Distearate, Polyglyceryl-10 Stearate, Pullulan, Stearic Acid, Cellulose, Sorbitol, Acacia Senegal Gum, Trehalose, Hydroxyacetophenone, 1,2-Hexanediol, Caprylyl Glycol, Xanthan Gum, Ricinus Communis (Castor) Seed Oil, Trisodium Ethylenediamine Disuccinate, Iron Oxides (CI 77499), Ultramarines (CI 77007).

MADE WITH

Nourishing castor oil, 3 lengths of natural fibers, naturally-derived film formers, & plant-based waxes

VEGAN | CRUELTY-FREE | OPHTHALMOLOGIST TESTED

It’s your time to shine, babe! Put your inner glow on center stage with our lightweight, buildable liquid eyeshadow, ranging in 6 dazzling colors with high-impact shimmer. Our blendable, quick-drying formula glides on easily and dries down in seconds, so you can get your shimmer on in a wink. Apply one swipe across your eyelid and tap with your finger or brush to blend how you like. Repeat to build intensity. Formulated with our Clean Power Technology™ to create lasting wear, this water-based liquid shadow delivers a smooth, full-color finish with an airy feel. Safe for sensitive eyes and contact lens wearers.

MADE WITHOUT: Silicones, PEGs, Animal byproducts, Isododecane, Fragrance

RESULTS

• 100% of women said the eyeshadow provided high-impact shimmer
• 100% of women said the eyeshadow glided on easily and did not tug
• 100% of women said the eyeshadow did not dry out their eyelid
• 93% of women said the eyeshadow was lightweight
• 87% of women said the eyeshadow was blendable
• 87% of women said the eyeshadow delivered easy, one-swipe color
• 81% of women said the eyeshadow dried down quickly/dried down in seconds
• 81% of women said the coverage was buildable

RECYCLING INFO

1. Place the cap into a non-recyclable container.
2. Place the vial into recyclable container.
Be sure to completely rinse out the product from the bottle before recycling. Curious to learn more, check out Your Local Recycling Center: For US only
*Always check with your local municipality for recyclability acceptance

Apply directly onto lid and blend with brush or finger. Wear each shade alone, or apply on top of shadow for extra impact.

Use as directed. Avoid direct contact with eyes. If any adverse reaction develops, discontinue use.

HAPPY HOUR: Water (Aqua/Eau), Synthetic Fluorphlogopite, Undecane, Oryza Sativa (Rice) Starch, C14-22 Alcohols, Propanediol, Tridecane, Bis-Isostearyl Dimer Dilinoleyl Dimer Dilinoleate, Maltodextrin, Mica, C12-20 Alkyl Glucoside, Polyhydroxystearic Acid, Xanthan Gum, Helianthus Annuus (Sunflower) Seed Wax, Trisodium Ethylenediamine Disuccinate, 1,2-Hexanediol, Caprylyl Glycol, Hydroxyacetophenone, Decyl Glucoside, Lauryl Glucoside, Glucose, Citric Acid, Tin Oxide, Titanium Dioxide (CI 77891), Iron Oxides ( CI 77491).

OUT OF OFFICE: Water (Aqua/Eau), Synthetic Fluorphlogopite, Undecane, Oryza Sativa (Rice) Starch, C14-22 Alcohols, Propanediol, Tridecane, Mica, Bis-Isostearyl Dimer Dilinoleyl Dimer Dilinoleate, Maltodextrin, C12-20 Alkyl Glucoside, Polyhydroxystearic Acid, Xanthan Gum, Helianthus Annuus (Sunflower) Seed Wax, Trisodium Ethylenediamine Disuccinate, 1,2-Hexanediol, Caprylyl Glycol, Hydroxyacetophenone, Decyl Glucoside, Lauryl Glucoside, Glucose, Citric Acid, Tin Oxide, Titanium Dioxide (CI 77891), Ferric Ferrocyanide (CI 77510), Iron Oxides (CI 77491, CI 77499).

JOY RIDE: Water (Aqua/Eau),Mica, Undecane, Oryza Sativa (Rice) Starch, C14-22 Alcohols, Propanediol, Tridecane,Bis-Isostearyl Dimer Dilinoleyl Dimer Dilinoleate,Maltodextrin, Calcium Aluminum Borosilicate, C12-20 Alkyl Glucoside, Polyhydroxystearic Acid, Silica, Xanthan Gum, Helianthus Annuus (Sunflower) Seed Wax, Trisodium Ethylenediamine Disuccinate, 1,2-Hexanediol, Caprylyl Glycol, Hydroxyacetophenone, Decyl Glucoside, Lauryl Glucoside, Glucose, Citric Acid, Tin Oxide,Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77499).

NEW LOVE: Water (Aqua/Eau),Undecane, Synthetic Fluorphlogopite,Oryza Sativa (Rice) Starch, Mica, C14-22 Alcohols,Propanediol, Tridecane, Bis-Isostearyl Dimer Dilinoleyl Dimer Dilinoleate, Maltodextrin, C12-20 Alkyl Glucoside, Polyhydroxystearic Acid, Xanthan Gum, Helianthus Annuus (Sunflower) Seed Wax, Trisodium Ethylenediamine Disuccinate, 1,2-Hexanediol, Caprylyl Glycol, Hydroxyacetophenone, Decyl Glucoside, Lauryl Glucoside, Glucose, Citric Acid, Tin Oxide, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, 77499).

PAY DAY: Water (Aqua/Eau), Mica, Undecane, Oryza Sativa (Rice) Starch, C14-22 Alcohols, Synthetic Fluorphlogopite, Propanediol, Tridecane, Bis-Isostearyl Dimer Dilinoleyl Dimer Dilinoleate, Maltodextrin, Silica, C12-20 Alkyl Glucoside, Polyhydroxystearic Acid, Xanthan Gum, Helianthus Annuus (Sunflower) Seed Wax, Trisodium Ethylenediamine Disuccinate, 1,2-Hexanediol, Caprylyl Glycol, Hydroxyacetophenone, Decyl Glucoside, Lauryl Glucoside, Glucose, Citric Acid, Tin Oxide, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).

LATE NIGHT: Water (Aqua/Eau), Mica, Undecane, Oryza Sativa (Rice) Starch, C14-22 Alcohols, Propanediol, Tridecane, Bis-Isostearyl Dimer Dilinoleyl Dimer Dilinoleate, Maltodextrin, C12-20 Alkyl Glucoside, Polyhydroxystearic Acid, Xanthan Gum, Helianthus Annuus (Sunflower) Seed Wax, Trisodium Ethylenediamine Disuccinate, 1,2-Hexanediol, Caprylyl Glycol, Hydroxyacetophenone, Decyl Glucoside, Lauryl Glucoside, Glucose, Citric Acid, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77499).

DERMATOLOGIST TESTED | OPTHAMOLOGIST TESTED | HYPOALLERGENIC | CRUELTY FREE | VEGAN

Make eyeliner the easiest part of your makeup routine. Our liquid eyeliner was designed with a flexible brush tip for a precise application that you control. Use it to create endless liner looks from a defined thin, fine line to dramatic & bold thick wings in a few effortless strokes. Developed with plant-derived ingredients, this liner is gentle enough for sensitive eyes. But don't be fooled by the natural ingredient list: this eyeliner will keep you in place. No matter what your go-to look is, this liner works for any eye shape and lid type. Oily lids? No problem.

Our highly pigmented, bold color formula glides on seamlessly to create a perfect-looking, satiny smooth finish that stays on your lash line for up to 8 hours. No flaking. No budging. No smudging. Go ahead and define your line.

MADE WITHOUT: Parabens, Carbon Black Pigment, Silicones, PEGs

Safe for the sensitive skin around your delicate eye area.

Carton is made from recyclable tree-free paper made with upcycled sugarcane*
*Always check with your local municipality for recyclability acceptance

We’re in the process of upgrading our packaging to be more sustainable. Our products may look different, but don’t worry – they’re still the same great formulas you love.

Apply me along your upper lash line (or wherever your creativity takes you). To form a cat eye, extend the thin line past the eye with a slight flick of the wrist towards the outer corner. Finish off your eye makeup look with some brow shaping and eyeshadow. You'll feel like a pro makeup artist in no time.

To remove the product, use a gentle eye makeup remover, making sure not to tug on your delicate eye area.

Avoid direct contact with eyes. If contact occurs, flush thoroughly with water. In case of irritation on the skin, discontinue use and consult your doctor.

WE KEEP IT CLEAN

Water (Aqua), Alcohol Denat., Glycerin, Pullulan, Disodium Coco-Glucoside Citrate, Hectorite, Xanthan Gum, Citric Acid, Sodium Hydroxide, Sodium Dehydroacetate, Iron Oxides (CI 77499), Ferric Ammonium Ferrocyanide (CI 77510)

MADE WITHOUT

Parabens, Carbon Black Pigment, Silicones, PEGs